A 2022 to Remember: Our Year of Impact

by Jason Unger, Founder

Insights / Digital Ink / A 2022 to Remember: Our Year of Impact

As we wind down another year, I want to take the opportunity to highlight our amazing clients, partners, and team and the phenomenal work we did together in 2022.

It was another year of massive growth for Digital Ink, with our team expanding, our client roster increasing, and our impact being felt around the world.

Brand New Websites Launched; More on the Way

We’re honored every opportunity we have to design a new website for one of our clients.

Websites are often the first place a potential customer or community member connects with a brand or organization, so it needs to provide them with a great experience and help them find what they need. We take that responsibility incredibly seriously, and work with our clients to make sure their website helps their users achieve their goals.

In 2022, we launched seven redesigned or brand new websites:

• AIIR Consulting
• Ben Franklin Technology Partners
• Chesapeake Network
• Contemporary Insurance Services
• Cornerstone Montgomery
• Family Values @ Work
• They Got Acquired

And that doesn’t include the number of landing pages, microsites, and campaigns that we also designed and developed throughout the year.

Our 2023 is already inline to be another successful year, with another ten websites looking to launch in the first couple months of the new year.

Client Growth and Creative Expansion

While many of our clients come to us when they’re looking to redesign their website, we have also had many opportunities to help clients with existing websites expand their site’s suite of features.

This year, we welcomed clients including Bloomerang, a nonprofit donor management software provider, the National Gaucher Foundation, a rare disease foundation dedicated to serving U.S. patients with Gaucher disease and their families, and the Jewish Federation of Greater Philadelphia, the hub of the many diverse Jewish communities in and around the City of Brotherly Love — just to name a few.

Across our entire client base, we designed and built some really slick digital tools, including:

• An interactive Fundraising Thermometer template and Donor Retention Calculator for Bloomerang
• New NFL Draft and Daily Fantasy Tools for Fanspeak
• Improved WooCommerce functionality and logic for Silver Branch Brewing Company and Sunflower Bakery

And that’s just the tip of the iceberg. We also designed numerous logos, brand updates, and marketing collateral for over 60 clients.

Our digital marketing efforts really took off in 2022, with our campaigns for the State of Maryland Public Service Commission and its MD Energy Choice program; ongoing social media marketing for American Friends of Sheba Medical Center; and education outreach for the National Gaucher Foundation (NGF).

To top it off, we were honored with two (!) Web Excellence Awards, for our redesign of the website for the Alliance for the Chesapeake Bay and for the education and marketing campaign for NGF.

Our Team Continues to Grow

Early in the year, we welcomed Utsab Karki to our ranks as WordPress Developer, and he’s made a huge, positive impact in the overall quality of our website work.

Our story continues to be written, and as our clients look to us to provide them with answers and insights, our roster and areas of expertise will only continue to grow.

Every day, I’m blown away by the high quality of work our (still relatively small) team does, and the care that every person provides to our clients – making sure they have what they need and are informed with best practices and recommendations specific to their goals.

I hope you have a wonderful 2023 – here’s to only good things!